Michael Cifu is a seasoned marketing professional with extensive experience in customer storytelling and advocacy. Currently serving as Senior Manager of Customer Storytelling at Procore Technologies, Michael curates customer narratives to enhance brand identity and engage industry leaders. Previous roles at ADP included positions as Senior Director of Client & Bank Channel Marketing and various director roles, where Michael developed marketing strategies that transformed client referral channels and strengthened partner relationships. Currently pursuing a MiniMBA in Marketing, Michael holds a Bachelor of Business Administration with a focus on Marketing and Computer Information Systems from Manhattan University.
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