Elena B. is a Marketing & Communications Director with 18 years of experience in brand and corporate communications and digital marketing, primarily in the beauty industry. They worked at Procter & Gamble from 2008 to 2014 in various roles, including External Relations Manager and Brand Communications Director for Eastern Europe & CAR, where they managed PR launches, social media strategies, and collaborated with key influencers and A-list celebrities. Elena holds a degree in Public Relations, Advertising, and Applied Communication from the University of Saskatchewan.
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