Duane Mertz

Duane Mertz is a seasoned marketing professional with extensive experience in the advertising and branding sectors. Currently serving as Managing Partner at Proforma Branding Solutions since July 2006, Duane leads innovative tactical marketing strategies that effectively communicate sales messages and enhance brand visibility. Prior to this role, Duane co-founded The Tucker Partnership, where innovative shopper marketing tactics significantly boosted brand share for Quaker State, culminating in its acquisition by Pennzoil. Duane also held senior positions at Grey Group, BBDO, and Ross Roy, focusing on driving market share for numerous consumer packaged goods brands. Duane holds a Bachelor of Science in Journalism with a concentration in Public Relations and Marketing from the University of Florida.