Programmads
Kristine Roke is an experienced data analyst currently working at PROGRAMMADS since June 2022, utilizing tools such as Google Analytics and Big Query for client website tagging and compliance audits. Previously, Kristine served as a project officer at the Union of European Federalists from 2018 to 2021, where responsibilities included organizing international conferences, managing European Commission-funded projects, and database enrichment. Prior experience as an international project coordinator at Solidarites Jeunesses from 2007 to 2017 involved overseeing project lifecycles, managing multicultural teams, and securing EU grants. Earlier roles included positions focused on international volunteer placement and event organization. Kristine holds multiple advanced degrees, including an Executive Programme in Business Analytics from Solvay Brussels School and a Master's in Management Interculturel from Université Paris Dauphine.
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Programmads
We provide MadTech tools and related services to help our clients increase the efficiency and performance of their Digital Marketing. We are preferred partner for Google Marketing Platform and Amazon Ad Tech. If you are in digital marketing today – this goes for brands as well as for agencies – we believe that there are four main areas to focus on (see below), in order to improve and future-proof your Digital Marketing activities. CAPTURE: We help you to collect high quality data across your website, apps and advertising campaigns to provide you with all the necessary details so you can focus on generating more leads, sales and profits. CONNECT: we help you connect and centralize your various sources of data, and we build and maintain robust and reliable data pipelines towards your customer experience platforms. ANALYSE: using advanced analytics techniques and machine learning algorithms we analyze your clients' behavior to improve their experience AMPLIFY: we put your data to work to provide your clients with the experiences they have come to expect in today's digital age. From the experiences they have on your website and apps, to those they have with your ads.