Programmatic Mechanics’ (Prog Mechs) core offering is a Managed Services product sitting across all major advertising technology platforms and marketplaces.  We procure and optimize space in all available digital channels. Prog Mechs is different because of our complete and transparent openness to costs, delivery, data ownership and fraud protection.

Prog Mechs combines proprietary learning algorithm PONTIAC and all major Demand Side Platforms to take on the established ad tech companies. Our mission is to provide the highest quality and most effective managed-service buying solution to advertisers. Some would call Prog Mechs a ‘meta-DSP.’

Most of our clients are advertisers looking to improve their performance across display, video, mobile and social channels, ranging from Fortune 500 companies who contract with us directly to mid-sized businesses and local agencies. They all use Prog Mechs as their core programmatic vendor and advisor to execute their digital strategy.

The team is passionate, flexible and responsive.  We are a scrappy group of engineers, marketers, traders, and pop culture junkies that came together in 2014 to realize the true potential of programmatic advertising. In creating successful campaigns, we use a multi-pronged approach to leverage highly skilled media traders working inside a DSP and best in-class technology.  Add to this, best in industry process for compensation, reporting, algorithmic development, and fee structure, it makes all the difference between good execution and outrageously great outcomes.


Advertising

Marketing

Media & Entertainment

Technology

Programmatic Mechanics

Programmatic Mechanics' headquarters in Ridgewood, NJ, United States

Keith Gooberman

Spencer Frank

Brendan Dahlgren

Ben Lewis

Jason Deutsch

The Leadership Team at Programmatic Mechanics (Prog Mechs) is responsible for steering the company's strategic vision, fostering business development, and driving innovation in the programmatic advertising space. Comprised of experts in sales, technology, media operations, and marketing, this team ensures that Prog Mechs delivers top-tier managed services to its diverse client base. They prioritize transparency, efficiency, and cutting-edge technology to maintain a competitive edge and achieve exceptional outcomes in digital advertising.

Leadership Team

The Account Management team at Programmatic Mechanics (Prog Mechs) serves as the primary liaison between our clients and internal teams, ensuring seamless execution of advertising campaigns. Responsibilities include client consultation, project oversight, and performance analysis to deliver optimal campaign outcomes. They work closely with customers to understand their objectives, align our services to meet those goals, and provide transparent reporting and strategic insights to drive continuous improvement and client satisfaction.

Account Management

The Business Development Team at Programmatic Mechanics focuses on identifying and nurturing new business opportunities. They work closely with potential clients to understand their digital advertising needs and demonstrate how Prog Mechs’ Managed Services can optimize their campaigns. This team is essential in driving revenue growth through strategic partnerships and ensuring that clients experience the full benefits of the company's transparent and effective programmatic solutions.

Programmatic Mechanics

Org chart

Teams

Leadership Team

Account Management

Business Development Team

Offices

Programmatic Mechanics

Org chart

Teams

Leadership Team

Account Management

Business Development Team

Offices

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