Brian Cooper

Chief Marketing Officer

Brian Cooper is a seasoned Chief Marketing Officer currently at project44 and a marketing and data science leader known for driving substantial growth through data-driven strategies. They grew marketing sourced sales-won deals from $50 million in 2018 to $500 million in 2022 by building a sophisticated demand engine and aligning efforts with key stakeholders. With extensive experience leading large teams, they have authored numerous publications, including a book and contributions to the Harvard Business Review. Their expertise spans demand generation, marketing strategy, and advanced data analytics, underscored by a patented data science enablement tool that improved sales win rates by 12%. Additionally, Cooper holds an MBA from the Wharton School and a Bachelor's degree in Economics from Southern Oregon University.

Location

San Francisco, United States

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