ProMax has been leading the industry in automotive software for 25 years, and offers the only complete solution for your dealership.  From our award-winning Desking and CRM modules, to our industry-first Compliance solutions and Pre-Screen products, to Lead Generation, Inventory, ILM, Dealer Websites, Credit Reports and more, ProMax has all the tools you need to succeed.  
ProMax introduced the industry's first special finance system in 1995, and pioneered the field again in 2003 with the first fully web-based system.  In 2008, ProMax was the first to offer a fully integrated compliance package, and in 2009 debuted the industry's only pre-screen tool.  ProMax Unlimited and ProCredit Express remain one of only three resellers of all 3 credit bureaus in the U.S. auto industry.

Automotive

ProMax

Mike Dullea

Dave Gibson

Sarah Prochaska

Rick Brubaker

Mike Perkins

Shane Born

Trista Eckman

Ryan Rigdon

Greg Becker

Brian Wilson

The Technology and Operations team at ProMax is responsible for overseeing the seamless integration and functionality of technological systems across the company's suite of automotive software solutions. This team ensures data security, manages website operations, and provides technical support, while also driving innovation through new integrations and platform enhancements to maintain ProMax’s competitive edge in the automotive industry.

Technology and Operations

Product Development Team

Sales and Account Management

Technology and Operations

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Product Development Team

Sales and Account Management