PromoTix
Will Royall has held various leadership roles throughout their career. In 2004, they founded Royall Advertising and Marketing Agency and served as Chairman, Founder, and CEO until its acquisition in 2017. Will also founded and served as Chairman and Founder of several other companies including ZEUS Nightlife, Las Tierras Reales LLC, Factory eStores, and Royall Media Worldwide. In 2016, Will became Chairman, Founder, and CEO of PromoTix, a company that helps event creators increase their profit margin and attendance through unique marketing technology. Additionally, they served as Chairman and Executive Producer of Backwoods at Mulberry Mountain, Arkansas' largest music festival. Will has also held leadership positions in industry organizations such as Ad 2 Orlando, where they served as President and President Elect.
Will Royall attended Stetson University from 2000 to 2004, where they obtained a Bachelor of Arts (BA) degree in Digital Arts. During the same period, they also completed a Leadership Stetson program at the university, focusing on Educational Leadership and Administration. Furthermore, in September 2014, Will Royall obtained an Inbound Marketing Certification from HubSpot, and in July 2014, they became Google Adwords Certified.
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PromoTix
We help music festivals and venues selling $250k-$5M increase their profit margin to 32% and attendance by 20%. Case studies: Backwoods generated $404,011.30 through ambassadors over two years. Backwoods earned an additional $42,284.15 in 2019 by eliminating ticketing fees. Venue 578 increased their VIP reservations by 10% with their own branded mobile app and saved over $202,000 in ticketing fees after leaving Eventbrite. Kicker Country Stampede sold out their 80,000 person music festival. Snails recruited over 1,000 ambassadors and sold out multiple shows in several countries. Lucidity sold an additional $31,853.14 in tickets, garnered 8,386 additional organic social posts, and tracked 4,868 other promotional tasks in their first year. If you are looking to increase your profitability then fill out this application: https://promotix.com/quiz
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