Lucy Cottrell

Lucy Cottrell is a marketing director at Proof Drinks, where they manage a team of 10 in brand and trade marketing. With a strong background in the drinks industry, Lucy previously held positions as a brand manager at Halewood Wines & Spirits and as a European product manager at Spectrum Brands, Inc. With experience at Jose Cuervo, they played a crucial role in launching major campaigns across multiple markets. Lucy's expertise in strategy and execution has driven brand growth and market presence throughout their career.