Rodney Mayers

Digital advertising environments - display, mobile, video - are increasingly complex and require fundamentally new approaches to handling that complexity. Our approach to solving for this complexity is to bring a level of control to our customers to help them best manage their programmatic advertising requirements.Efficient markets operatebest when both buyer and seller have complete control and transparency over what is being bought and sold. Proximic’s mission is to create that environment, at scale, and without adding excessive costs to the ecosystem.