John Proaño

John Proaño is an accomplished marketing professional with extensive experience in customer engagement and omnichannel marketing. Currently serving as the Director of Customer Engagement and Omnichannel Marketing at Prudential Financial, John has successfully led initiatives resulting in significant premium growth and the creation of high-performing paid media campaigns. Previous roles include Senior Content and Social Media Manager at Zoetis Inc., Global Director of Social Marketing at MetLife, and a return to Prudential as Director of Social Media & Business Enablement. With a background in integrated communications at companies like Fuji Electric Corp. and ANADIGICS, John holds a Bachelor's degree in Business from Excelsior University and has furthered his education with a Mini MBA in Social Media Marketing from Rutgers University.