Gavin Goodwin is a Digital, Creative, and Analytics Specialist with 22 years of experience in integrated communications strategy and advisory. Currently, Gavin serves as the Head of Editorial & Channels at Prudential plc, where they drive a Group-wide storytelling strategy. Previously, Gavin held leadership roles at notable companies, including Weber Shandwick and Medway Council, where they focused on digital marketing, B2B and B2C campaigns, and content creation. Gavin earned a Bachelor of Arts (Hons) in Media and Cultural Studies with English Literature from Canterbury Christ Church University.
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