Hui-Yi K.

Hui-Yi K. is an experienced corporate affairs professional currently serving as Director, Corporate Affairs at Prudential plc since August 2021, where responsibilities include shaping the corporate narrative and enhancing brand reputation across Asia and Africa. Hui-Yi K. previously held the position of Head of Corporate Affairs at Prudential Assurance Malaysia Berhad for 13 years, focusing on reputation management and corporate communications. Other roles at Prudential Assurance included Deputy Manager in Public Relations, Assistant Manager in Brand Marketing & Advertising, and Management Associate focusing on process efficiency. Additionally, Hui-Yi K. contributed as a judge for the PR Awards 2021 at Marketing Interactive. Academic credentials include a Bachelor of Business in Marketing & Finance from the University of Technology Sydney, a Business Foundation from Taylor's College, and IGCSE from Garden International School.