Sharon E.

Director Of Marketing And Communications

Sharon E. serves as the Director of Marketing and Communications at PSECU since 2018, leading a team focused on achieving growth goals with a $3 million digital media budget, including responsibilities in marketing strategy development, public relations, and internal communications. Previously, Sharon E. held positions as Director of Marketing & Deposit Strategy and Director of Marketing Analytics & Research, where strategic marketing initiatives were crafted to enhance membership, deposits, loan growth, and data-driven insights within the credit union sector. Prior to PSECU, Sharon E. worked at Ahold from 2000 to 2018 in various roles related to Insights & Brand, utilizing advanced analytics and statistical tools to influence merchandise assortment, promotion, and pricing. Educational credentials include a Bachelor of Arts in Writing/Media from Loyola University Maryland and two MBA degrees in Marketing from Penn State University.

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