Jacqueline Frasca

Jacqueline Frasca is the Director of Digital Experience Marketing at PTC, where they lead the SEO, PPC, and UX/UI design teams to enhance user experiences on PTC.com. With a Bachelor of Arts in Writing, Literature, and Publishing from Emerson College, Jacqueline began their career in magazine publishing before transitioning into B2B tech content marketing. They have held various roles at PTC, including Web Optimization Group Lead and Senior Web Optimization Strategist, focusing on user experience and content strategy. Additionally, Jacqueline founded East Coast Ink, a quarterly literary magazine, where they serve as the editor-in-chief and designer, showcasing the works of diverse artists from the East Coast.