Flora Baik is a User Experience Lead at PubMatic, where responsibilities include leading design initiatives for the OpenWrap header bidding solution and serving as a subject matter expert on behavioral analytics. Besides this role, Flora is an Adjunct Lecturer at Pratt Institute, teaching Digital Product Design and UX/UI Career Prep workshops, while also mentoring in Designlab's UX Academy. Previous experience includes founding the design system and MVP at Solve Finance, designing enterprise solutions at Orion Business Innovation, and co-founding Good Journey Stores. Flora's earlier roles encompassed client service management at Peel and Oracle, along with project management internship experience at the International Labour Organization (ILO). Flora holds a B.S. in Industrial and Labor Relations from Cornell University and a User Experience Design Immersive certificate from General Assembly.
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