Francisca Rivera is a seasoned professional in the pharmaceutical and cosmetics industries with extensive experience in public relations, digital marketing, and product management. Currently serving as PR & Digital Manager and Digital & Training Manager for Derma at Puig since August 2019, Francisca has previously held roles including Scientific Trainer at Abbott, where responsibilities included marketing strategy development for respiratory products, and various positions at Merck, focusing on business intelligence and client account management. Additional experience includes freelance marketing work with Uriage Chile and technical sales representation at Maprin Ltda. Francisca holds a degree in Químico Farmacéutico from Pontificia Universidad Católica de Chile, an MBA from Universidad del Desarrollo, and a diploma in Strategic Marketing from Pontificia Universidad Católica de Chile.
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