Samantha Evers is an experienced business intelligence professional with a strong background in marketing and sales analysis. Currently serving as the Business Intelligence Director and previously as the Business Intelligence Manager at Puig since May 2016, Samantha focuses on providing actionable insights through comprehensive tracking and analysis of market trends. Prior to this role, Samantha worked as a CAM Sales Analyst at Red Bull, contributing to strategic objectives for the Central America region and enhancing sales monitoring. Earlier experience includes serving as a CAM Account Executive at Nielsen, offering marketing analysis to multinational clients in the consumer goods sector. Samantha holds a Master’s degree in Marketing from Universidad de Chile and a Bachelor's degree in Marketing and Multinational Business from Florida State University.
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