Aniket Kothari is an accomplished marketing and eCommerce leader with extensive experience spanning over a decade in various high-impact roles. Currently serving as Head of O&O eCommerce at PUMA Group since May 2022, Aniket previously led the marketing initiatives at Eko India Financial Services, achieving significant user growth and overseeing a comprehensive digital transformation. Aniket has held senior positions at Toppr, where brand marketing initiatives resulted in substantial user growth and numerous accolades, including recognition for outstanding ad campaigns. Earlier roles include Head of Marketing at Ample, Head of Analytics at Bewakoof.com, and Analytics Lead at Fractal Analytics, where strategic marketing and data analytics shaped effective business decisions. Aniket holds a B. Tech in Metallurgical Engineering and Materials Science from the Indian Institute of Technology, Bombay.
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