Etienne Barthel

Etienne Barthel is a skilled marketing professional with extensive experience in trade marketing and key account management within the sports and retail industries. Currently serving as Key Account Executive for Decathlon at PUMA Group since March 2022, Etienne oversees various product categories including Football, Textile, Shoes, Accessories, Running, and Basketball for the European market. Previous roles include Senior Trade Marketing Manager at PUMA Group, focusing on managing marketing activations and budgets for major accounts such as DECATHLON and INTERSPORT, and Trade Marketing Manager at Le Coq Sportif, where similar responsibilities were held. Additionally, Etienne has worked with adidas and Odlo in various trade marketing and marketing communication roles. Educational background includes a Master’s degree in Marketing and Management of Sport from OMNES Education, along with early marketing training and customer service experience at adidas.