Mireia Roca

Mireia Roca is a Marketing Executive specializing in sports marketing, event management, and high-level administrative support. Currently serving as a Sports Marketing Executive at PUMA Group, they manage sports sponsorships and coordinate both internal and external events. Previously, Mireia held several roles at PUMA Group, including Events Manager and Communications Department, where they cultivated media relationships and organized press events, as well as worked as a Project Manager in the international market at B.A.C. incentivos. They have also contributed to the meetings and incentives sector at Restel S.A., managing group events and supplier negotiations. Mireia is pursuing postgraduate studies in Administration and Business Management at Universitat Pompeu Fabra and holds a diploma in Tourism from Universitat de Girona.