Vidit Sachdeva is a seasoned retail and brand experience professional with over 16 years of expertise in sportswear, lifestyle, and fashion. They currently lead visual merchandising strategies at PUMA SEA, where they enhance consumer engagement and mentor a diverse team. Previously, Vidit has held roles ranging from senior graphic designer at Avantgarde to retail communication designer at Arvind Lifestyle Brands Limited, along with various projects in photography and graphic design. Educated at the National Institute of Fashion Technology, they have developed a strong foundation in fashion communication, which underpins their innovative approach to retail and brand storytelling.
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