Amy Reach

As Chief Executive Officer, Amy Reach brings more than 25 years of experience in building successful consumer product, retail, and marketing technology strategies. Amy led and was a part of PureRED's Creative and Creative Operations for over 25 years. Based in our Atlanta headquarters, she helped clients navigate complex advertising and marketing challenges. Over the past 23 years, she has held a variety of leadership roles – from establishing PureRED as a national retail and business-to-business leader to pioneering the transformation of traditional and digital content development for numerous clients. Amy has been a trusted partner with both national and regional retailers and business-to-business companies – including Stein Mart, Kohl’s, Bloomingdale’s by Mail, Dollar General, Lowe's, S.P. Richards, Duane Reade and Rite Aid. Amy lives in the Atlanta area with her husband, daughter and son. She loves paddle boarding and traveling with her family.