JP B.

JP B. is an experienced Product Manager currently at PVcase and MacrosFirst, where they focus on strategic product initiatives and growth. Previously, JP served as a Product SME at The Predictive Index and played a pivotal role in leading customer and product experience at Charma, contributing to a significant increase in business metrics and ultimately its acquisition by The Predictive Index. With a background spanning over seven years in various product-focused roles at Adroll Group and RollWorks, JP has effectively driven customer success and product management in B2B SaaS environments. They are pursuing a Bachelor of Arts at Grand Valley State University.