Ian Helms has a diverse work experience in marketing and content strategy. Ian is currently the Director of Growth Marketing at Q.Digital since 2022. Prior to that, they worked at Wpromote from 2018 to 2022, starting as a Content Marketing Manager and progressing to Associate Director and then Director of Content Marketing. During their time at Wpromote, Ian led various successful content development strategies and managed teams of junior and senior managers. Before joining Wpromote, Ian worked as a Content Strategist at Envoy Global from 2017 to 2018, where they rebuilt the company website and managed a team of direct reports. Ian also has experience in communications strategy and digital marketing, having worked at bswift from 2015 to 2017 and MSLGROUP as a Digital PR Intern in 2015.
Ian Helms completed their Bachelor of Arts (B.A.) degree in Strategic Communication, Reporting, and Spanish at the University of Wisconsin-Madison from 2009 to 2013. Additionally, they have obtained several certifications, including the Site Audit Exam and Technical SEO Exam from Semrush in July 2022. Ian also received the SEMrush Content Marketing Toolkit Exam certification from SEMrush in September 2020. Ian obtained the Social Media Marketing: Strategy and Optimization certification from LinkedIn in May 2020. In July 2018, they obtained the Advanced Google Analytics, BrightEdge Certified Professional, BrightEdge Content Marketing and SEO Industry Certification, and Google Analytics for Beginners certifications. Furthermore, Ian completed the Writing Ad Copy certification from LinkedIn in June 2017.
July, 2022 - present