Peter Baum

Peter Baum is a marketing professional with a focus on data-driven strategy and analytics, currently pursuing an MBA at the Texas McCombs School of Business, expected to graduate in 2024. They have gained extensive experience across various industries, including their role as Manager of Marketing Intelligence at Brave New Markets, where they conducted competitive intelligence for B2B companies and utilized R for data reporting. Peter's previous positions also include spearheading a Micro Influencer program at HP and leading market research for LaunchSpace LLC, showcasing their ability to blend creativity with analytical insights. They hold a Bachelor's degree in Marketing from Salisbury University and are also studying International Marketing at Grenoble Ecole de Management.