Sofia Amar

Sofia Amar is a seasoned marketing professional with over 20 years of experience in building brands and crafting innovative strategies. Currently serving as the Chief Marketing Officer at qdq, Sofia previously held significant roles including Brand & Marketing Director at Arsys within the Ionos Group, where they drove substantial revenue growth and increased brand visibility. Their past experiences include directing marketing at Carnival Corporation's Iberocruceros, leading advertising strategies at Telefonica, and launching PlayStation in Spanish-speaking markets for Sony Interactive Entertainment. Sofia is also pursuing a Digital Marketing program at London Business School to enhance their skill set in a constantly evolving industry.