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Christy Bywell

Vp, Strategic Retail Solutions at Quad

Christy Bywell is a highly experienced professional with expertise in strategic retail solutions, sales, and business development. Christy has held several leadership roles throughout their career.

Their most recent role was as the VP of Strategic Retail Solutions at Quad, where they provided end-to-end integrated solutions for marketing and advertising effectiveness. Prior to that, they served as the Vice President of Sales at Quad, where they simplified complex retail opportunities and delivered impactful marketing strategies.

Before joining Quad, Christy worked at dunnhumby as a Regional Vice President, where they utilized big data to drive growth for retailers and brands. Christy also has experience at Eversight as a Retail Business Development Executive, where they revolutionized store promotions through predictive analytics and cloud-based software. Christy has also worked at Cardlytics, Inc. as the Vice President of National Accounts, where they connected online banking transactions with targeted consumer offers.

In addition, Christy has extensive experience at Catalina Marketing, where they held multiple roles including Vice President of Retail Brand Development and Director/Senior Director/Group Director of the SUPERVALU-ABS Team. Christy was responsible for developing sales strategies and managing successful sales teams for national and regional grocery retailers.

Christy's career started at Wyeth as an Account Director on the Safeway Team, where they led the sales category management for OTC pharmaceutical brands. Christy also worked at Luke Soules/Acosta as an Account Director, managing CPG HBC brands for Albertsons.

Overall, Christy Bywell's work experience showcases their strong leadership skills and expertise in driving growth and profitability for retailers and brands through strategic solutions and data-driven insights.

Christy Bywell attended Maryville University of Saint Louis from 1988 to 1990. Christy received a BS degree in Marketing during this time. Additionally, they also obtained a BS degree in Marketing & Management from the same university.

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