Kevin McGrath is the CEO of Kevin McGrath Consulting Limited and a seasoned expert in profitability management, having founded Quadmark and developed the Return on Investment Capital (ROIC) framework. Over the past 20 years, Kevin has provided consultancy to major IT companies including Cisco, HP, Nokia, and Intel, focusing on channel strategy and conducting numerous workshops and partner engagements. Kevin's impactful work includes leading the Partner Profitability and Growth project for Cisco and facilitating various advisory boards and strategic sessions for HP. Currently, Kevin serves as Executive Director at Quadmark and continues to drive business transformation and performance improvement through innovative consulting.
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