Mara Simonson is an experienced professional in digital customer success, currently serving as Manager, Digital Customer Success at Qualtrics since January 2023. In this role, Mara leads Digital Program Managers and Digital Analysts to enhance product usage and frontline activation while contributing to business transformation through digital strategy and customer success enablement. Previously, Mara held various positions at Zendesk from May 2019 to January 2023, including Manager, Scaled Customer Success, where the focus was on achieving retention goals and enhancing client engagement. Earlier experience includes account management and wellness coaching roles at HealthCheck360° and the Dubuque Community YMCA/YWCA, respectively. Mara holds a degree in Kinesiology, Health and Wellness from Loras College and has pursued continuing education in Project Management from the University of Wisconsin-Madison.
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