Tricia Heng

Tricia Heng is an accomplished professional with extensive experience in client success and media planning. Currently serving as the Director of Client Success for Asia at Quantcast since March 2020, Tricia has progressed through various roles including Senior Client Success Manager and Account Manager. Prior experience includes managerial and strategic roles at Carat, where key accounts included StarHub, and media executive positions at Performics, handling clients such as DBS and Singapore Airlines. Tricia's earlier career includes strategic planning at Singapore Press Holdings and internships at POSSIBLE and Carat, focusing on leading brands like Starwood Hotels and L'Oréal. Tricia holds a Bachelor's Degree in Communication and New Media from the National University of Singapore and a Diploma in Advertising and Public Relations from Ngee Ann Polytechnic.