Cari Dienstman

Content Marketing Manager at Quench

Cari Dienstman has diverse experience in the fields of content marketing, social media management, journalism, and writing. Cari'smost recent role is with Quench USA, Inc., where they work as a Content Marketing Manager. Prior to this, they held positions at alphabroder, Westinghouse Lighting, Gray Television, 6abc/WPVI-TV, Disney/ABC Television Group, Philadelphia Magazine, and WHYY.

At alphabroder, Cari served as a Social Media Specialist, overseeing and creating content for ten social media channels. Cari also developed and facilitated social media marketing campaigns to promote brand partners like PUMA Sport, Marmot, Champion, and Columbia.

During their time at Westinghouse Lighting, Cari worked as a Social Media Administrator on a contracted basis. Cari'sresponsibilities included managing social media channels, planning posts, and creating how-to videos for an educational campaign.

Cari's experience in journalism includes working as a Digital News Producer at Gray Television, where they wrote news stories in AP style and managed the station's website and social media accounts. Cari also served as a Programming Intern at 6abc/WPVI-TV, where they wrote previews, pitched story ideas, and edited video packages.

Additionally, Cari worked as a Freelance Writer for Philadelphia Magazine, writing a variety of articles, including event roundups and features. One of their articles went viral and received the most shares on Facebook during the 2015 summer season.

Lastly, at WHYY, Cari held two roles as an On Tour Intern and a Public Media Commons Instructional Assistant. In these positions, they assisted with production and researched artists for the Emmy award-winning show, On Tour. Cari also taught editing and filming techniques to students during journalism and film camps.

Overall, Cari Dienstman has built a strong foundation in content creation, social media management, journalism, writing, and instructional roles.

Cari Dienstman holds a Bachelor of Arts degree in Journalism from Temple University, which they obtained from 2012 to 2016. Cari has since pursued further education, completing a Master of Science degree in Digital Marketing and Design at Brandeis University from 2020 to 2023. In addition to their formal education, Cari has obtained several certifications to enhance their skill set. These certifications include SEO, Conversion Funnel, Social Media, Paid Advertising from ClickMinded, Advanced Social Media Strategy from Hootsuite, Google Analytics and Google Ads Search Certification from Google, and Content Marketing from HubSpot.

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