Brandy Rand is the Vice President and Market Leader of the Hospitality Group at Questex, bringing over 20 years of senior leadership experience in B2B information services and the drinks industry. In previous roles, Brandy served as Chief Strategy Officer at IWSR Drinks Market Analysis, where they developed a leading research division and managed global product verticals. They also founded and led ThirstWell, providing strategic advisory services to the beverage industry and private equity. An expert in beverage alcohol, Brandy has been featured in major publications and frequently speaks at industry conferences on trends and insights. Brandy holds a Bachelor of Arts in Anthropology from Tufts University and has completed Master of Liberal Arts courses in Literature and Creative Writing at Harvard University.
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