Kate Lester is a Marketing Manager at Questex since September 2019, specializing in driving attendee and revenue goals through multi-channel marketing campaigns. With previous roles as an Audience Development Specialist and Marketing Program Specialist at Questex, Kate has extensive experience in analyzing campaign performance, collaborating with sales teams, and developing audience engagement strategies. Prior to Questex, Kate worked at Wayfair as an Email Marketing Associate and gained valuable skills in email execution and stakeholder management. Earlier experience includes a Global Social Media Co-op position at The Boston Consulting Group and an Editorial Assistant role at Joss & Main, where content creation and audience engagement were key responsibilities. Kate holds a Bachelor of Science in Business Administration from Northeastern University.
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