Minle Lu

Minle Lu is a seasoned marketing professional with extensive experience in global marketing management. Currently serving as the Global Marketing Manager at Hangzhou Simsen Machinery Co., Ltd. since March 2020, Minle previously held the position of Senior Account Manager and Account Manager at Shanghai Youfeng Network Technology Co., Ltd., where responsibilities included leading a new brand launch in the Netherlands and facilitating sales to China. Earlier in the career, Minle worked as a Senior Account Executive at VML, managing online marketing projects for PepsiCo China, and as an Account Executive at Digitas China, focusing on digital advertising for Michelin Group. Minle holds a Master of Arts in Media and Advertising from the University of Leicester, attained between 2013 and 2015.