Coen Wiers is a seasoned professional currently serving as the Head of Customer Engagement (SVP) at Rabobank, where they focus on enhancing customer experience through innovative digital solutions. With extensive experience in digital marketing and consultancy, Coen founded Digitales Digital Marketing and Wijnreis, developing platforms and strategies that empower businesses and connect enthusiasts. Previously, Coen held various roles at Rabobank and Johnson & Johnson, leading initiatives in marketing technology and digital transformation. They obtained a Master of Science in Business Administration and Management from TIAS School for Business and Society, graduating with distinction.
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