Laurien H. is a business model innovator passionate about AI and sustainability. With a background in strategy consulting and digital commerce, Laurien has contributed to notable organizations, including Rabobank and IKEA, where they currently lead innovation projects focused on AI and customer experience. Laurien's professional journey includes diverse roles ranging from data science to hospitality, showcasing strong skills in developing data-driven strategies and enhancing brand presence. Academically, Laurien holds an MSc in Business Administration with a focus on Digital Business from Jönköping International Business School and a Bachelor's degree from Hotelschool The Hague.
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