Rado is a globally recognized brand, famous for innovative design and its use of revolutionary materials to create some of the world’s most beautiful and durable watches. Ever since its beginnings in Lengnau, Switzerland, Rado has been a pioneer, with the brand philosophy “if we can imagine it, we can make it” still holding true today.

Manufacturing

Retail

Rado Watch Co. Ltd.

Rado Watch Co. Ltd.'s headquarters in Lengnau, Switzerland

This department focuses on the development and management of visual and written content to enhance brand identity and communication.

Creative Services

The Marketing Team at Rado Watch Co. Ltd. is responsible for promoting the brand’s innovative designs and durable watches through creative campaigns and strategic initiatives. They manage international marketing efforts, coordinate e-commerce sales, oversee digital platforms, analyze performance metrics, and execute paid media strategies to enhance global brand visibility and drive customer engagement. This team ensures Rado's prestigious image is consistently communicated across various channels and markets worldwide.

Marketing Team

This department focuses on promoting the organization's brand and managing public relations efforts to enhance visibility and engagement.

Marketing and PR

The Brand Management Team at Rado Watch Co. Ltd. is responsible for developing and implementing strategic marketing initiatives to strengthen Rado's brand image globally. They manage brand positioning, coordinate advertising campaigns, oversee promotional activities, and ensure consistent messaging across all regions to enhance brand recognition and drive sales.

Brand Management Team

This department oversees the management and operations of retail locations to ensure optimal performance and customer service.

Retail Operations

The Sales and Account Management team at Rado Watch Co. Ltd. is responsible for driving sales growth, managing important client relationships, and ensuring the company's products reach a broad market. This team liaises with key accounts, trains sales staff, develops regional sales strategies, and supports customer engagement to maximize revenue and brand presence.

Sales and Account Management

This department oversees the development and promotion of the brand's identity and strategy.

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Other teams

Marketing Team

Marketing and PR

Brand Management Team

Retail Operations

Sales and Account Management

Brand Management