Celeste Gonzalez

Celeste Gonzalez has over 25 years of marketing experience across various industries. Celeste has held leadership roles in well-known companies such as Radware, Research In Motion Limited (BlackBerry), Check Point Software Technologies, Apple Computer, TBWA Worldwide, and Thinker Marketing Result.

At Radware, Celeste currently serves as the Director of Field Marketing for EMEA and Latam. Celeste is responsible for marketing planning and execution in the Latin America region, with a recent increase in responsibility to support Iberia and some European countries.

During their time at Research In Motion Limited, Celeste held multiple positions, including Marketing Director for Brazil and Senior Marketing Manager for Latin America. Celeste played a key role in developing and implementing marketing strategies for the BlackBerry brand, targeting both consumer and business segments.

At Check Point Software Technologies, Celeste served as the Field Marketing Manager for Latin America. Celeste focused on demand generation through various marketing programs, including online and offline advertising, event coordination, and sales promotions.

As the Marketing Manager for Brazil at Apple Computer, Celeste was responsible for planning and executing marketing activities, such as product launches and sales promotions. Celeste developed strategic plans based on regional and local goals.

During their tenure at TBWA Worldwide, Celeste held positions such as New Business Development Manager and Regional Account Manager for Latin America. Celeste played a role in representing Latin America in worldwide meetings, identifying and approaching potential clients, and coordinating new business pitches.

Earlier in their career, Celeste worked at Thinker Marketing Result as a Project Consultant. Celeste was responsible for strategic marketing planning, competitor and consumer research, account management, and new business development.

Overall, Celeste Gonzalez has demonstrated expertise in marketing strategy, branding, campaign management, and team leadership throughout their career.

Celeste Gonzalez completed their bachelor's degree in Social Communication, with a focus on Advertising and Marketing, from ESPM Escola Superior de Propaganda e Marketing from 1994 to 1997. In 1999 to 2000, they obtained a certificate in International Marketing from New York University. Additionally, Celeste attended Colégio São Luís from 1982 to 1993, although they did not receive a degree or specialize in any specific field of study during this period.