Founded in Los Angeles with a single black hat in 2009, RAILS has evolved into a leading global lifestyle brand that is sold in more than 50 countries by more than 1500 retailers, including Selfridges, Harrods, Net-A-Porter, Intermix, Saks Fifth Avenue, Neiman Marcus, and Merci, and has generated more than 350 million dollars at retail to date.
 
Founder and Creative Director, Jeff Abrams, launched the RAILS brand with no technical background in fashion, but an innate design sensibility and an entrepreneurial spirit that led him on a grassroots, door-to-door journey to build the foundations for the brand.
 
Abrams created a new category in contemporary shirting by developing a unique cashmere-like fabrication, in a market previously dominated by rigid cotton button-downs. The concept of ultra-luxe handfeel became the defining characteristic of the RAILS brand, and catapulted it from a category-focused line to a contemporary lifestyle collection of woven tops, jersey knits, sweaters, dresses, and outerwear.  By blending the effortless ease of its California roots with an elevated global sensibility, the brand has built a loyal following of customers, influencers, and celebrities, like Gisele Bundchen, Beyonce, Kate Moss, Kendall Jenner, Alessandra Ambrosio, Leonardo di Caprio, Matthew McConaughey, and others.
 
In the coming year, RAILS plans to expand its womens, mens and childrens collections, and launch flagship retail locations in Los Angeles, New York, and London.

Learn more at www.rails.com

Apparel & Fashion

E-Commerce

Retail

Rails

Rails' headquarters in Vernon, CA, United States

This department manages the coordination and execution of ecommerce-related activities to enhance online sales and improve customer engagement.

Ecommerce Operations

This department focuses on driving sales through effective strategies, support, and management of sales personnel.

Sales Operations

The Sales Team at Rails is responsible for driving revenue growth by managing and expanding accounts locally and internationally. They cultivate relationships with existing retailers and forge new partnerships to increase the brand's market presence. Their efforts are critical in ensuring the successful introduction and distribution of Rails' collections in prominent retail outlets globally.

Sales Team

The Design Team at Rails is responsible for creating and developing the brand’s distinctive clothing collections for women, men, and children. This includes crafting new designs, overseeing the production process, curating prints and graphics, and ensuring that each piece embodies the brand’s signature ultra-luxe handfeel and California-meets-global sensibility. Their work ensures that Rails continues to offer innovative, stylish, and high-quality apparel that resonates with their loyal customer base and attracts new followers worldwide.

Design Team

This department manages and oversees the daily functioning and performance of retail locations.

Retail Operations

This department oversees the operations and staffing of retail locations to ensure effective customer service and sales performance.

Retail Management

The Operations and Coordination team at Rails is responsible for ensuring smooth and efficient processes across the company's retail and wholesale segments. This includes managing project planning and execution, coordinating sales operations, providing support to wholesale accounts, and overseeing customer service operations. The team also plays a critical role in the expansion of Rails' retail footprint, ensuring new store openings are executed flawlessly. They aim to integrate the company's effortless California style with a high level of operational excellence, supporting overall business growth and enhancing customer experience.

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Other teams

Sales Operations

Sales Team

Design Team

Retail Operations

Retail Management

Operations and Coordination