Bernard Bell

Strategic Advisor and COO at RainbowMe

Bernard Bell has a diverse range of work experience, spanning various industries and roles. Bernard is currently serving as the Executive Director of the UNC Shuford Program in Entrepreneurship, where they have played a vital role in growing the program to over 600 students and achieving national recognition. In addition to their work at UNC, Bell is the CEO of Urban Media Solutions, a consulting firm that focuses on advising start-ups and founders on raising capital, product launch, and digital transformation strategies, with a particular emphasis on the urban consumer. Bell also works with CEOs and Fortune 100 companies on communication strategies related to Diversity, Equity, and Inclusion (DEI). Furthermore, Bell has served as the Strategic Advisor and COO of RainbowMe, an entertainment platform that celebrates diversity. At the University of North Carolina at Chapel Hill, they held the position of the Richards Donohoe Social Entrepreneur in Residence and Professor of the Practice, where they taught entrepreneurship courses, mentored students, and played a strategic role in fostering social enterprises. Prior to these roles, Bell held various executive positions, including Senior Vice President at TV One, Vice President at the Chicago Tribune Media Group, and Director at HGTV and Food Network Sales and Marketing. Bernard started their career at IBM as an Account Executive.

Bernard Bell holds an MBA degree in Marketing from the UNC Kenan-Flagler Business School, which they obtained from 1990 to 1992. Bernard pursued Executive MBA coursework in Entrepreneurship/Entrepreneurial Studies at The Tuck School of Business at Dartmouth in 2011. Bernard also has a Bachelor's degree in Economics from the University of North Carolina at Chapel Hill, which they acquired between 1982 and 1986. Additionally, they hold the certification of Entrepreneur In Residence and Professor of the Practice from the University of North Carolina at Chapel Hill. The specific year and month of obtaining this certification are not provided.

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Chapel Hill, United States

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RainbowMe

RainbowMe is a technology-enabled media platform that aggregates and produces content reflecting a culturally diverse (LInAA) demographic.


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