Randstad
Rowena Ladeur is a seasoned marketing professional with extensive experience leading strategic marketing initiatives across various sectors. Currently serving as the Marketing Growth Leader for Strategic Customers at Randstad Enterprise since June 2019, Rowena oversees marketing strategy and campaign development for Europe, focusing on enterprise market share and brand awareness for Randstad RiseSmart. Previous roles include Marketing Director Europe and Internal Communication Manager at Randstad Sourceright, as well as managerial positions at Koning & Hartman and Unibail-Rodamco. Rowena's educational background includes bachelor's degrees in European Studies from the University of Amsterdam and Marketing, Communications & PR from the New School for Information Services.
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Randstad
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Randstad NV, formerly Randstad Holding NV, is a staffing services provider based in the Netherlands. It has three main service concepts: The Staffing concept recruits workers with secondary education through temporary or permanent placement, as well as offers human resources (HR) solutions, including payroll services, outplacement, outsourcing and consultancy, among others; the Inhouse services concept provides on-site workforce solutions for managing employees with specific skills, primarily in the manufacturing and logistics segments, and the Professionals concept covers the recruitment of supervisors, managers, professionals, interim specialists and consultants with professional qualifications, in fields such as engineering, information technology (IT), finance, HR, legal, and marketing and communication. The Company operates in the Netherlands, Germany, the United Kingdom and the United States, among others. It also owns twago, an online freelance marketplace.