Troy Hitch is a seasoned creative leader with extensive experience across various roles in the advertising and creative industries. Currently serving as the Global Chief Creative Officer at RAPP and the President of the Executive Board for the Kentucky Symphony Orchestra, Troy has previously held significant positions including Founder & CEO of Big Fat Brain and Global Chief Innovation Officer at RAPP. Notable accomplishments include leading a team at Barefoot Proximity as Chief Creative Officer, where Troy drove data-driven experiences and helped the agency expand, and serving as SVP/Executive Creative Director at Energy BBDO, where Troy unified traditional and digital efforts to enhance brand-building initiatives. Troy's career began as a Creative Director at Creative Department, and educational background includes a B.A. in Theatre Arts from Northern Kentucky University and attendance at BBDO University.
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RAPP
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RAPP is the customer experience agency. RAPP is driven by data, inspired by culture, and enabled by technology. The agency believes in creating real-time, brand-building, problem-solving, useful customer journeys across all channels that are measurable, trackable and accountable. RAPP continues to build on its heritage as a powerhouse in direct,relationship and loyalty marketing to deliver experiences that make brands, products and services richer.
