RAZR is a fast-growing marketing technology company headquartered in Minneapolis/St.Paul with offices in Vancouver, BC. We count some of the country’s most recognized brands among our clients. Our mission is to help companies establish meaningful connections with the audiences who drive their businesses.

At our core, we simplify the process of creating sustained behavior change. Within our three divisions — RAZR Financial, GrayDuck Health, and M_LAB — we leverage proprietary technology, insightful marketing strategy, and creative delivery to optimize engagement and drive conversion for a broad range of verticals. These include financial institutions, medical device and healthcare companies, and retail and consumer packaged goods.

Our services include digital transformation, enterprise loyalty, card rewards, customer journey mapping, onboarding, and collateral creation, all through the lens of behavioral science.

One of our core offerings, Fibonacci™, is a highly-configurable, cloud-based SaaS technology that is combined with data, insights, and behavioral science to drive acquisition, growth, and retention strategies.

Another core capability we offer is our enterprise loyalty and rewards platform, which supports over 300 loyalty programs for over 200 banks and credit unions across the U.S. and Canada. We provide access to millions of merchandise products, gift cards, concert tickets, flights, and hotels all in one seamless redemption experience.

WORKING AT RAZR
We are on a mission to Be Relevant and make a meaningful difference in the lives of others. Every day, our talented team lives out our Values: Accountable, Brave, Curious, Fun, Grateful, and Passionate. 

Enterprise

Enterprise Software

Marketing

Medical Devices

Retail

Technology

RAZR

RAZR's headquarters in Minneapolis, MN, United States

This department oversees project planning, execution, and delivery to ensure organizational goals are met efficiently.

Project Management

The Software Development Team at RAZR is responsible for designing, developing, and maintaining innovative software solutions that enhance the company's marketing technology offerings. This team leverages their technical expertise to build and optimize cloud-based platforms like Fibonacci™, ensuring seamless integration with user insights and behavioral science methodologies. By collaborating with other divisions, they aim to deliver robust applications that drive engagement, customer acquisition, and retention across various industries.

Software Development Team

The Marketing and Creative Team at RAZR is responsible for developing and executing innovative marketing strategies that elevate the client experience and amplify brand messaging. This dynamic group collaborates to create engaging content and creative assets while leveraging data-driven insights to optimize marketing campaigns. By combining creativity with behavioral science, they ensure that RAZR's solutions resonate with target audiences, ultimately driving engagement and conversion for clients across various industries.

Marketing and Creative Team

The Operations and Finance Team at RAZR plays a critical role in ensuring the smooth functioning of the company's financial and operational processes. This team is responsible for financial planning and analysis, budget management, accounting, and business intelligence, while also optimizing operational efficiency to support the company’s growth strategy. By leveraging data-driven insights, they enable informed decision-making and ensure the company remains accountable to its mission of fostering meaningful connections for its clients.

Operations and Finance Team

The Leadership Team at RAZR is responsible for setting the strategic direction and vision for the company, ensuring that all divisions align with the mission of creating meaningful connections and driving sustained behavior change. They focus on optimizing operational efficiency, fostering innovation in product development, enhancing client services, and driving sales growth across various sectors. By embodying the company’s core values, this team cultivates a culture of accountability and collaboration, ultimately empowering RAZR to deliver exceptional value to its clients and stakeholders.

Leadership Team

The IT and Security Team at RAZR is responsible for safeguarding the company's digital assets and ensuring seamless technology operations. They manage system integrity, deploy security measures to protect client data, and support internal technology needs. By collaborating closely with other teams, they ensure that RAZR's innovative marketing solutions are both reliable and secure, enabling the company to maintain its commitment to meaningful client engagement.

IT and Security Team

The Sales and Client Services Team at RAZR plays a crucial role in driving revenue growth and fostering lasting relationships with clients. This team is responsible for identifying new business opportunities, managing client accounts, and ensuring the successful delivery of RAZR's innovative marketing technology solutions. By leveraging behavioral science and a deep understanding of client needs, they aim to enhance customer engagement and satisfaction across diverse industries.

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Other teams

Software Development Team

Marketing and Creative Team

Operations and Finance Team

Leadership Team

IT and Security Team

Sales and Client Services Team