ABIGAIL LIM

Abigail Lim is a dynamic and results-oriented marketing professional with extensive experience in brand management and marketing strategy. Currently serving as a Global Marketing Manager for Reckitt, Abigail has previously held various roles including Area Brand Director and Marketing Manager across different regions and product categories. With a strong educational background holding a Bachelor's Degree in Mass Communication and a Master's Degree in Business Management, Abigail has excelled in managing brand financials, driving marketing communications, and optimizing marketing spends. Their expertise in data analysis and go-to-market strategies has significantly contributed to the growth and performance of recognized brands within Reckitt and RB.