Albert So

Albert So is an accomplished marketing professional with extensive experience in the consumer health and packaged goods industries. Currently serving as Marketing Director for both Biofreeze and Mucinex at Reckitt since March 2020, Albert has led brand activation efforts and new product innovations in the North America Health sector. Prior experience includes Brand Director at The Nature's Bounty Co., where responsibilities encompassed P&L ownership and driving growth initiatives for the flagship Nature's Bounty brand. At Kraft Foods, Albert managed a $550MM business segment for Nabisco and delivered significant revenue growth through strategic direction and innovative campaigns. Albert’s career commenced at General Mills as a Packaging Engineer, contributing to packaging development for well-known brands. Albert holds an MBA from NYU Stern School of Business and a B.S. in Packaging from Michigan State University.