Andrea Wu is an accomplished professional in e-commerce and marketing with extensive experience at Reckitt from December 2016 to March 2023. As an E-commerce 3P, D2C & Omnichannel Key Account Manager, Andrea was responsible for commercial strategy, annual revenue targets, and key partnerships, including launching new marketplace and ultrafast partners. Previous roles at Reckitt included E-commerce Marketing Lead and Junior Brand Manager for Nurofen, where responsibilities encompassed market analysis, advertising materials, and product launches. Andrea holds a Master’s Degree in Marketing from Università Bocconi and a Laurea triennale in Economics from Università di Roma Tor Vergata.
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