Joan Badrenas is a seasoned marketing executive with a 15-year career in healthcare and consumer goods, currently serving as the Regional Marketing Director for ASEAN, Korea, and Japan at Reckitt. Joan has held various leadership roles across Europe, North America, and Asia, focusing on category creation and business transformation. Previously, Joan directed local brand teams in the USA, overseeing a portfolio generating over $520 million in retail sales, and led global strategies for well-known brands like Lysol and Finish. Joan earned a combined undergraduate and master's degree in Business Administration with a focus on Marketing from ESADE Business School and participated in an exchange program at The University of British Columbia.
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