Sutithi Basu

Sutithi Basu is an experienced Media Manager currently serving as the Head of Media and Content at Reckitt. With a strong background in digital strategy, content, and marketing, they have successfully led media strategies and campaigns across various industries, including automotive, FMCG, and telecom. Previously, Sutithi held key roles at General Motors, PepsiCo, Microsoft, and GroupM, where they developed and executed comprehensive media plans that significantly enhanced brand visibility and consumer engagement. Sutithi holds a Master's degree in Mass Communication/Media Studies and Communication Management from Manipal University and Manipal Academy of Higher Education.