Viola Pan is the Global Insights & Analytics Lead at Reckitt, where they manage insights projects for both Durex and laundry products. Previously, Viola served as a Consumer Insights Manager at Mondelēz International, focusing on key biscuit brands and successfully guiding brand strategies through extensive consumer research. With a background at Ipsos as a Senior Market Research Manager, they developed strong client relationships and led pioneering research projects, achieving notable client satisfaction. Viola holds an MBA in International Business from Alliance Manchester Business School, earned in 2023.
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